Market Potential
It is one of the least Insured Market in the world
Out of total insurable population only 40% are covered till today
These 40% also are also not adequately covered
These 40% also are also not adequately covered
We will help build your career as a professional agent and make sure that you will be among these top 20% agents
Low Insurance Penetration
Insurance penetration is measured by Premium as a percentage of GDP
We will come to know about the potential when we compare the difference in penetration level in India with other countries of the world
Increase in Working Population
India has about 40% of young population at present i.e. age group 20 to 49 years. This is expected to grow to 65% by the year 2020
Research by Morgan Stanley shows that India’s working-age population will increase by 136 million by 2020. (China’s working-age population, by comparison, will grow by 23 million)
High per capita Savings
Indian People are good savers. Indian Gross household saving in financial sector is 8% of GDP for the year 2019-20
We will come to know about the potential when we compare the difference in penetration level in India with other countries of the world.The share of life Insurance premium was 19.9% of gross house hold savings. (Source: RBI Annual Report 2019-20)
Report on the savings pattern states that:
83% save for emergencies,
81% for Children’s education,
69% for old age,
63% to meet future expenses towards marriages, birth and social ceremonies
Growth in Personal Income
As per report of National Council of Applied Economic Research (NCAER) 2019-20
There are 28.4 million families with incomes between Rs 2 lakh and Rs 10 lakh per annum. (This is as per the World Bank definition of middle class)
There are 28.4 million families with incomes between Rs 2 lakh and Rs 10 lakh per annum. (This is as per the World Bank definition of middle class)
These households are expected to grow 4 times in next 10 years
The report said that two thirds of the Indian middle class is to be found in urban India
Report on the savings pattern
83% save for emergencies
81% for Children’s education
69% for old age.
63% to meet future expenses towards marriages, birth and social ceremonies The above pattern indicates tremendous scope for life Insurance products.
Report CII & Ernst & Young in Sept. 2019
- The projected per capita GDP of India is expected to increase from ₹18,280 in FY 2019 to 1,00,680 in FY 2026, which is indicative of rising disposable incomes
- A recent study by McKinsey also predicts that India’s economy will grow fivefold in the next 20 years
- A recent study by McKinsey also predicts that India’s economy will grow fivefold in the next 20 years
Life Insurance Penetration for the year 2019-20 | Life Insurance Penetration for the year 2019-20 |
Country | Penetration (%) |
Taiwan | 14.50 |
South Africa | 12.70 |
Hong Kong | 11.70 |
Japan | 8.80 |
United Kingdom | 8.80 |
Finland | 8.70 |
South Korea | 7.50 |
Denmark | 6.90 |
Switzerland | 5.30 |
Singapore | 4.40 |
India | 3.10 |
Low Insurance Density
Insurance Density is the ratio of premium to total Population.
We will come to know about the potential when we compare the difference in Insurance Density in India with that of other countries of the world
Life Insurance Density for the calendar year 2019-20 in USD | Life Insurance Density for the calendar year 2019-20 in USD |
Country | Penetration (%) |
Hong Kong | 4445 |
Switzerland | 4321 |
Hong Kong | 4211 |
United Kingdom | 3474 |
Japan | 3346 |
Sweden | 3215 |
Taiwan | 3204 |
Singapore | 2388 |
South Korea | 1816 |
USA | 1684 |
China | 110 |
India | 41 |
World Average | 366 |
Low Volume of Life Insurance Premium
World Market Share for the year 2019-20 of Life Insurance Premium in USD | World Market Share for the year 2019-20 of Life Insurance Premium in USD | World Market Share for the year 2019-20 of Life Insurance Premium in USD |
Rank | Country | Market Share |
1. | USA | 427.13% |
2. | Japan | 11.45% |
3. | United Kingdom | 7.10% |
4. | China | 5.99% |
5. | France | 5.49% |
6. | Germany | 5.33% |
7. | Italy | 3.13% |
8. | Taiwan | 1.96% |
9. | India | 1.41% |
10. | South Korea | 3.13% |